WSU Ready For Moos Era
Written by Sean Hawkins   
Wednesday, 24 February 2010 09:24


In a move anticipated from the moment Jim Sterk resigned, and quite frankly, a move some have said should have taken place back in 1994, finally Bill Moos returns to the Pullman.  The press conference is at 2 PM today, and you can catch the streaming media here

As many have "opined", here and everywhere else in the WSU blogosphere/message boards, it is the ultimate story of right place, right time.  WSU needed this guy, pure and simple, for so many reasons we won't even list them out here.  Did Moos need WSU?  Not really, not when you are being paid good money to hang on the ranch for another seven years.  But clearly there has been a level of interest from Moos ever since his Oregon days ended a couple of years ago. 

Remember, Moos was part of the hiring process for the football head coaching position in 2007, where the program ultimately chose Paul Wulff.  And, last fall Moos was brought aboard the ship to help try and reel in the funds for Martin Stadium Phase III, which as you know, hasn't yet made it to the finish line.  Anyway, as our own Lucas mentioned the other day, you really have to wonder what Oregon is thinking right about now.  Not that they have anything going on in their neck of the woods these days.....but they were the ones that blocked Moos from getting the UNLV gig back in December.  What if they would have stepped aside and let him take that job?  They certainly wouldn't be looking at Bill Moos, WSU Athletic Director today, that's for sure.  Per Howie Stalwick over the weekend, well, just ask Moos himself:

“The good Lord works in mysterious ways,” Moos said, “because I couldn’t have looked at this position if I had just been hired at UNLV.”
And another thing on the whole Oregon settlement with Moos, which according to reports, is still not totally settled.  But how often do you see a business guarantee someone $2 million dollars in severance, along with an agreement that the only way he'll get said severance is if he doesn't work in the same field of work, west of the Mississippi, for the next 10 years??  You don't, unless of course you are concerned at the prospect of seeing him land, you know, a job in your conference?  As Reggie Jackson once said, after being booed unmercifully by the Fenway faithful, "hey, they don't boo nobodies." 


And you don't pay someone $2 million to not work in your world if that person is a nobody!

Meanwhile, as expected, praise is pouring in on this move. 

From Cougfan:

“He is the premier athletic director at the BCS level,” said new Montana head football coach Robin Pflugrad, an assistant coach at Oregon and Montana when Moos was AD at the schools.

“I couldn’t think of anybody more capable that we could bring in,” said Washington State football hall-of-famer Keith Lincoln, an assistant coach when Moos played for the Cougars and director of the WSU Alumni Association when Moos was WSU’s associate and associate athletic director.

“To me,” former longtime WSU sports information director Rod Commons added, “everything is ‘plus’ when you look at Bill Moos being Washington State’s athletic director.”


From Howie Stalwick via the News Tribune:

“I’m really excited about this. This is wonderful,” former WSU baseball coach Bobo Brayton said by phone from his ranch outside Pullman.

“We’ve got Bill now. We’ve got new energy, new leadership. A lot of people are going to jump in the ship with him because they like Bill.”

These quotes are just the tip of the iceberg, as there are many more articles and interviews full of Moos praise from Jack Thompson, etc. 

Pretty clear picture forming here, isn't it?  Clearly the people who have been in and around WSU athletics for many years are ALL IN on Moos.   

As someone who is involved over in Pullman told us last week after meeting with Moos behind closed doors, Moos "gets it, especially when it comes to football.  The football program can drive 70-75% of an entire athletic department's revenue and Moos knows this."   Times, as they say, are about to change.

One more thing to add on Moos, and it's from Stalwick's story above, with the UNLV quote:

If and when he takes over at WSU, Moos said he plans to implement many of the same strategies that worked so successfully on and off the fields of battle during his stints as AD at Oregon and Montana.

I like the Nordstrom’s (business) model,” Moos said. “We’ve always liked that.

“It’s customer service. They don’t have to buy tickets. They don’t have to give (donations to athletics).

“It’s a privilege for us to have them do that, and they need to be treated that way and to make sure they are happy with their purchase. You create repeat customers, and that’s what you have to have.”

How can you not like the approach of trying to reach out and engage EVERYONE, not just the big donors?  I think the idea of treating people like they are important to the cause, whether or not they give large amounts of money.  Just because someone isn't sending WSU all their discretionary income doesn't make them a bad person.  They need to bring these people in, make them feel part of something.  That can only lead to good things. 

I think Moos understands that the little things can go so far with the general fan/alum/follower.  And hey, the guy who is on a tight budget today and might not be able to write a check?  It doesn't mean he won't be making some really good money in the near future, and when the time is right, is ready and willing to help out instead of letting the fundraising call from Pullman go straight to voicemail....Like Moos says, these people need to be treated the right way and make sure they are happy with their purchase....and not just brush by them at fundraising events like a stranger in the crowd, with their eyes fixed on the bigger donors.

There is a wave of energy, excitement and enthusiasm here, and let's hope it continues after today.  Welcome home Bill Moos!

All for now.  Enjoy your humpday, and GO COUGS!


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Comments (9)Add Comment
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written by DavidB, February 24, 2010
The more I read about Bill Moos, the more I like what I see and hear. One comment I heard last night was he has a couple of major donors in mind if not already on the hook. I hope so. It could really give us the jump start we so desprately need. I also like his view of us "little guys". The entry level supporters and moderate givers. Not everyone can afford the soon to be $2500.00 President's Associates giving level. Many aren't able to afford much if anything in this enconomy. Treat them like they are important though and I guarentee they will remember that and when the time is right they will be there with their support. Put a quality team on the field and the support will come even faster. Last year my wife and I doubled our contribution to WSU athletics, and increased our contribution to academics. Let those who are willing and ABLE do the same.
Bill Moos is a good hire for us for several reasons, not the least of which is his credibility within the college community and his proven record as a fund raiser. Time for us to show our support.
Great
written by WSU91, February 24, 2010
Bravo, David.
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written by ptowncoug, February 24, 2010
This is my question. What do the small donors need. Get a plaque with their name for $25 when the plaque costs $25? They are little things, like UTEP gave everyone who bought a season tix package a free highlight video.
I am a small donor, but don't feel ripped for not getting recognition. Is that why a Oregon fan gives $25? Is a UO fan getting some sort of recognition out of it?
Donor needs
written by SeanHawk, February 24, 2010
Ptown, I don't think the smaller donor needs anything tangible. My belief is like what Moos says. Let the customers know they matter, that they are part of what is happening vs the feeling of being left out of the club because you don't donate enough. You make those people at least feel like they matter and/or are appreciated, it can pay off huge down the road. You don't have to throw them a parade when they send a small amount, but isn't it good business to let your customers know you appreciate their business?

Let's face it, we don't have the whales sitting on the beach, waiting to be taken in. Or maybe we do and they are waiting for the right time? But we do have a lot of former students and alums, and many of them are on the sidelines still for whatever reason. They haven't felt engaged or motivated enough to dig in, and their reasons are their own. But Moos' approach is a breath of fresh air that is sorely needed to move the fanbase.
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written by DavidB, February 24, 2010
Part of the problem especially with young alums besides trying to get established in their own lives is they remember the three 10 win seasons. Those of us old enough to remember Bert Clark and Jim Sweeney remember some not to good football. Moos supposedly told Wulf that he didn't have the worst football team in WSU history. He, Moos, PLAYED on the worst one. That may or may not be true there were some pretty bad football teams back then. The thing is, Moos knows how bad Cougar football has been at times (now), and doesn't want that to continue. GO COUGS.
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written by ptowncoug, February 25, 2010
Sean:
I guess my question, how to make tens of thousands of small donors feel appreciated. That is what I am interested. I keep hearing the same thing over and over again about small donors not feeling appreciated, so what needs to be done? I remember Sterk saying that every small contribution helped with the stadium.
The only way I can see small donors being recognized is that they are put on a call list and called every 6 months or so for a donation.
Good question p-town
written by SeanHawk, February 25, 2010
I don't know what the answer is either! Like you said, I wonder what Oregon did to get so many new donors. Back in the day prior to Kenny Wheaton and the '94 Rose Bowl year, they never drew all that well in Autzen. But it all changed then, plus Moos led that aggressive charge up the mountain, as well as keeping Knight happy and in the fold! But it is as if the bandwagoners hopped on in '94 and the never left.

I thought I heard that one if the things they did at Corvallis is let all season ticket holders into their "premium" section before games, where you can drink and eat and be happy you are in the club? But when the game started you had to go back to your area? I could be totally wrong, but when the Beavs expanded they had the demand to go along with it, and yet I think they did something to make the lower level donors happy. Maybe they could do that in Pullman, where before the games all season ticket holders can go into the phase iii club area for drinks and eats if they want, then leave at kickoff?

But it is a good question. I would personally love to see that, access to that area so you feel part of it all. And maybe a highlight DVD like the one they showed at the football dinner as well from the prior season, including the recruiting highlights. As a low level guy, I would be happy with that! smilies/smiley.gif
A few ideas for low level donors.
written by TiltingRight, February 26, 2010
That would cost almost nothing:

Access to online material through WSU athletics. They have cameras at the games for the jumbotron. If they simply put those online with BobRob and Walden it would cost them nothing, and add value to being a small level ($250/yr) donor. This would also help Cougs spread all over the world keep in touch by being able to watch and listen online.

Exclusive tailgates for Athletic Foundation supporters. This could be done on the practice fields before games, with a no host bar that shuts down after halftime. AF members could slip in for a drink before the game and during halftime, mingle with former players, etc....

DVDs of season highlights, NFL Films style (we are a communications school, after all, right?). Put the Football and Basketball dinners online or on a DVD with recruit highlights.

How about a Cougar Business phonebook? Looking for an accountant? We've got 20 that support the Cougs. A lawyer? A dentist? A contractor? Car Dealer...? Donate $500/yr and you go into the book/online.

Pretty simple stuff, for the most part, wouldn't require too much extra work and makes people who give even a small amount part of a club that recognizes them.
Cougar Business Phonebook - online?
written by Soze, February 26, 2010
This is a great idea... just put it online. Being in Seattle, its truly a bitch to find doctors/dentists that aren't related to UW. And I refuse to support graduates of UW. Seriously. Its a qualifying question that I have... "do you have any affiliation with the University of Washington?"



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